Unlocking The Business Side of Photography: A Game-Changing Workshop
You know what's interesting? The difference between a hobbyist and a thriving professional in photography is often not just talent, but also understanding the business side of things.
Introducing: The Business of Photography Workshop.
✨ Level up Your Business! ✨
Here’s what we're going to cover:
How I scaled my photography business into a 7 figure full-service creative agency.
How i apply my pricing structures. How i determine my value, and how I communicate that to clients.
Contracts and Licensing
Learning how to properly network and convert contacts into contracts
Navigate through business structures and tax hacks designed specifically for photographers. Yes, you can make money AND save it!
Understand the future trends in photography and position yourself ahead of the competition.
Imagine leaving with not only a clearer vision for your business but also actionable steps to elevate your brand, maximize your profits, and grow sustainably in a market that’s evolving every day.
Seats are limited. Because I believe in quality over quantity. Are you ready to transform your passion into a thriving profession? Join us.
WHAT YOU’LL LEARN:
The real-world business side of photography
Setting the right price for your work
Protecting your photos and understanding copyrights
Networking tips that genuinely work
Future photography trends to keep you ahead
It's all about blending your passion with some solid business know-how. Think of it as a friendly chat about getting the most out of your photography gig. Want to join us?
TESTIMONIALS
DETAILS:
Workshop Date: 03/03/2024
Workshop Time: 9:30AM
Workshop Location: 3201 Atlanta Industrial PKWY NW Suite 203 Atlanta, GA 30331
CLASS IS LIMITED TO 10 STUDENTS
COST: $250
SCHEDULE
9:30am - 9:45am: Introduction and Icebreaker
Personal introductions
Short background on my 20+ years in commercial photography
Brief icebreaker activity to get participants comfortable
Creating an elevator pitch that describes who they are and what service they provide
9:45am - 10:15am: Understanding the Industry
Evolution of the photography industry over the past two decades
Current state of the market, trends, and challenges
10:15am - 10:30am: Morning Break
10:30am - 11:00am: Essential Gear and Keeping up with Tech
Investment in primary and backup gear
Importance of staying updated with technological advancements
11:00am - 11:30am: Creating a Personal Brand
Importance of differentiation in a saturated market
Crafting a personal style and brand story
Effective presentation of your portfolio
11:30am - 12:00pm: Lunch Break
12:00pm - 12:30pm: Pricing Structures
Different pricing models (package, hourly, per project)
Factors influencing pricing decisions
Communicating value to clients
12:30pm - 1:00pm: Licensing, Contracts, and Protecting Your Work
Basics of copyright law
Drafting contracts
Licensing your images: pros, cons, and considerations
1:00pm - 1:30pm: Effective Marketing and Networking
Building a professional network
Making the most of social media platforms
Engaging with industry associations and events
1:30pm - 1:45pm: Afternoon Break
1:45pm - 2:15pm: Handling Difficult Clients and Situations
Setting expectations and boundaries
Resolving conflicts professionally
Learning from challenging experiences
2:15pm - 2:45pm: Business Structures and Tax Considerations
Sole proprietorship vs. LLC vs. Corporation: advantages and disadvantages
Basics of tax planning for photographers
Hiring employees vs. subcontracting
2:45pm - 3:00pm: Q&A Session and Closing Thoughts
Open floor for participants to ask specific questions
Personal anecdotes and takeaways from my 20+ years in the industry
Workshop wrap-up and feedback
Details subject to change.
TERMS
CANCELLATION: Free cancellation more than 7 days before the workshop. Otherwise all sales are final.
REQUIRED: You are required to have fun, ask questions, learn, and make new friends!
*All sales are final and non-refundable.